Cookie Policy

Introduction

This document informs Users about the technologies that help this Website to achieve the purposes described below. Such technologies allow the Owner to access and store information (for example by using a **Cookie**) or use resources (for example by running a script) on a User’s device as they interact with this Website.

For simplicity, all such technologies are defined as “**Trackers**” within this document – unless there is a reason to differentiate. For example, while Cookies can be used on both web and mobile browsers, it would be inaccurate to talk about Cookies in the context of mobile apps as they are a browser-based Tracker. For this reason, within this document, the term Cookies is only used where it is specifically meant to indicate that particular type of Tracker.

Some of the purposes for which Trackers are used may also require the User’s consent, depending on the applicable law. Whenever consent is given, it can be freely withdrawn at any time following the instructions provided in this document.

Types of Trackers

First-Party Trackers

This Website uses Trackers managed directly by the Owner (so-called “first-party” Trackers).

Third-Party Trackers

This Website also uses Trackers that enable services provided by a third-party (so-called “third-party” Trackers).

Duration

The validity and expiration periods of Cookies and other similar Trackers may vary depending on the lifetime set by the Owner or the relevant provider.

Essential Activities

This Website uses so-called “technical” Cookies and other similar Trackers to carry out activities that are strictly necessary for the operation or delivery of the Service.

Tag Management

This type of service helps the Owner to manage the tags or scripts needed on this Website in a centralized fashion. This results in the Users’ Data flowing through these services, potentially resulting in the retention of this Data.

Google Tag Manager (Google Ireland Limited)

Google Tag Manager is a tag management service provided by Google Ireland Limited.

Personal Data processed: Trackers and Usage Data.

Place of processing: Ireland – Privacy Policy.

Functionality Trackers

This Website uses Trackers to enable basic interactions and functionalities, allowing Users to access selected features of the Service and facilitating the User’s communication with the Owner.

Live Chat Platforms

This type of service allows Users to interact with third-party live chat platforms directly from the pages of this Website, in order to contact and be contacted by this Website’s support service.

tawk.to Widget (tawk.to inc.)

The tawk.to widget is a service for interacting with the tawk.to live chat platform provided by tawk.to inc.

Personal Data processed: Data communicated while using the service, Trackers and Usage Data.

Place of processing: United States – Privacy Policy.

Measurement Trackers

This Website uses Trackers to measure traffic and analyze User behavior to improve the Service.

Service	Provider	Data Processed	Storage Duration
Google Analytics 4	Google Ireland Limited	Trackers and Usage Data	_ga: 2 years _ga_*: 2 years
Meta Events Manager	Meta Platforms Ireland Limited	Trackers and Usage Data	_fbp: 3 months
User ID for Google Analytics	Google Ireland Limited	Trackers	Varies by session

Marketing Trackers

This Website uses Trackers to deliver personalized marketing content based on User behavior and to operate, serve and track ads.

Service	Provider	Data Processed	Storage Duration
Meta Ads Conversion Tracking	Meta Platforms Ireland Limited	Trackers and Usage Data	_fbp: 3 months fr: 3 months
Microsoft Advertising	Microsoft Corporation	Trackers and Usage Data	MUID: 2 years _uetvid: 2 years
Google Ad Manager	Google LLC	Trackers and Usage Data	IDE: 2 years test_cookie: 15 min
Google Ads Conversion Tracking	Google LLC	Trackers and Usage Data	IDE: 2 years test_cookie: 15 min

Managing Preferences

Providing or Withdrawing Consent

Whenever the use of Trackers is based on consent, users can provide or withdraw such consent by setting or updating their preferences via the relevant privacy choices panel available on this Website.

With regard to any third-party Trackers, Users can manage their preferences via the related opt-out link (where provided), by using the means indicated in the third party’s privacy policy, or by contacting the third party.

Controlling Cookies via Browser

Users may use their own browser settings to:

See what Cookies or other similar technologies have been set on the device
Block Cookies or similar technologies
Clear Cookies or similar technologies from the browser

Opting Out of Interest-Based Advertising

Users may follow the instructions provided by:

YourOnlineChoices (EU and UK)
Network Advertising Initiative (US)
Digital Advertising Alliance (US)
DAAC (Canada)
DDAI (Japan)

Consequences of Denying Trackers

Users are free to decide whether or not to allow the use of Trackers. However, please note that Trackers help this Website to provide a better experience and advanced functionalities to Users. Therefore, if the User chooses to block the use of Trackers, the Owner may be unable to provide related features.

Owner and Data Controller

Address

13077 Meadowbrook CT

Rapid City, SD 57702

United States

Contact

Phone: +1 605 605 5604

Email: support@keyexpertises.net

Additional Information

Since the use of third-party Trackers through this Website cannot be fully controlled by the Owner, any specific references to third-party Trackers are to be considered indicative. In order to obtain complete information, Users are kindly requested to consult the privacy policies of the respective third-party services listed in this document.

Given the objective complexity surrounding tracking technologies, Users are encouraged to contact the Owner should they wish to receive any further information on the use of such technologies by this Website.

Key Expertises LLC Cookie Policy